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NLA Sets GH¢30m Royalties Target In Africa

by Isaac Mintah

Director General of National Lottery Authority (NLA), Sammy Awuku has said his outfit is targeting generating over GH¢30 million royalties from Ivory Coast and Nigeria in licenses and revenue for participating in the its gaming draws.

The NLA boss revealed at the African Lottery Association Conference held in Accra yesterday.

He disclosed, “Now we have signed an agreement with Nigeria and Ivory Coast where we want our 590 games to be played.

“Beginning January, they will start paying the royalties to us. We expect that though it’s the first year, we are expecting GH¢12 million as royalties for the licensing in 2023.

“We are also expecting Ivory Coast to give us GH¢10 million. Comparatively, give or take, we are looking forward to raising about GH¢30 million as revenue from both Ivory Coast and Nigeria for the licensing as well as revenue in 2023.”

Sammy Awuku said the NLA had made effort to make similar arrangement with countries such as Niger and DR Congo as it explored new technologies and exported its technology.

He further hinted among some of the key policies which has attracted major players in the gaming industry to Ghana was NLA’s good corporate social responsibility drive to reach out to the vulnerable in society through its Good Causes foundation, renewed and new adverts by the NLA that cautioned participants on responsible gaming,

He also stated other policies were the efforts made by the authority to be certified in responsible gaming as well as preventing illegal operators in the country from eliminating illegal operators from preventing the revenue flow of the country.

The Attorney General and the Minister for Justice, Godfred Yeboah Dame,   he believes the conference will provide the platform  for  discussions on  fundamentals of responsible gaming  and development, evaluation as well as sustenance  of responsible  gaming  programmes for relevant stakeholders

President of the World Lottery Association, Rebecca Paul stated the conference will offer participants the opportunity to share new technologies from their respective countries while exploring emerging opportunities other players in the industry.

She was very impressed with the strides made by the NLA after 60 years of operation especially, towards supporting the less privileged in society in the areas of education, health and sports.

Rebecca Paul among called on other players in the industry to emulate Ghana’s steps.

President of the African Lottery Association, Dramane Coulibali advised countries across the globe to engage in responsible gaming instead of abusing the game.

In all, the 2-days conference brought together over 18 countries across the globe, players in the industry from Ghana and Africa.

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